Review by Paul Monkhouse for MPM
One of the fastest rising stars of the rock music scene in India, Nivid makes his play for world domination with this epic slice of heavy-duty electronica.
Utterly unique in his approach, ‘Mazhab’ is a throbbing monster that has weighty beats with a lilting rhythm and adds intelligent and challenging lyrics into the mix.
The closing track of his ‘Mernã’ concept album, it centres on a razor-sharp attack on the brainwashing of the masses by religious idolatry and has marked main man, multi-instrumentalist composer Aditya Virmani as a force to be reckoned with.
Taking staccato cues from Nine Inch Nails, the track will appeal to a wide range of music fans, each finding their own little piece of wonder here.
With some great production by Virmani, ‘Mazhab’ is bound to create waves beyond his New Dehli base and marks Nivid out as a major new talent. Looking forwards, never backwards, it won’t be long before their name is known across the globe.
Find Nivid on Facebook: https://www.facebook.com/nividofficial
Instagram: http://www.instagram.com/nividofficial
Bandcamp: http://www.nivid.bandcamp.com
Website: http://www.nividofficial.com