Today, acclaimed “outlaw pop” artist DEVORA has released new single “Wild West” via Tiger Tone Records.
Following her latest single “God Is Dead”, a standout track and music video that was directed by Felicity Jayn Heath (A Day To Remember, Courney Barnett) and garnered support from INKED Magazine, AltPress, and more – “Wild West” arrives just in time for Halloween and is another example of DEVORA’s consistent delivery of potent Neo-western listens.
Speaking on the track, DEVORA says: “Wild West is a cinematic journey that, like all good things, starts in a casino. It touches on that classic moment where you’re out with someone and you realize the night is about to take a fierce turn for the worst.
It’s that moment when you know that against your better judgment, you probably shouldn’t leave with them, you probably should run while you can….but…don’t you want to live before you die? Being attracted to ‘danger’ and ‘lawlessness’ is the perfect precursor to a night out in a modern Wild West that’s about to turn really savage. I wanted to write about the ultimate “highs” of a night like this, where you feel like you and that person run the city, without realizing the price you’ll pay.
It’s like watching a car accident in slow motion, your gut is telling you to get out of there but everything feels so perfect in the moment, and I wanted to capture this experience as viscerally as possible.”
God Is Dead (EP), is out January 20, 2023 via Tiger Tone Records. On the full project, DEVORA recalls: “This EP is a collection of stories Inspired by true events that paint a picture of a modern Wild West for my generation. It’s a haunting ode to the “dark side” of the American Dream. Gone are the days of the white-picket fences and beauty pageant queens; they’ve left long ago and made way for historical cultural anarchy, non-conformist beliefs and a generation of outlaws just like me.”
“It’s all about peeling back the layers of what is seemingly “perfect” and “polished” symbolically within my generation and American culture, and revealing the dark and twisted complexities that lie beneath in a chaotic and neon-soaked hellscape. Nothing is really ever as it seems, and this EP is an expression of that in musical form.
Coining the genre, “Outlaw pop,” DEVORA weaves visual soundscapes from a moody surrealist Wild West dream world. Tales of eerie backroad encounters, Route 66, neon-laden casinos, Silver City sunsets and midnight bandits are all intricately enmeshed with strong visceral imagery and cinematic scenes straight out of the ‘dark side’ of the American southwest. Owning the road as her home, DEVORA’s fierce femme fatale spirit trailblazes the way for a new frontier in contemporary culture.
Tiger Tone Records was welcomed into the [PIAS] family in 2020 and puts them among the company of revered independent labels such as Transgressive, Heavenly Recordings and Bella Union. Tony Hoffer is celebrated for his illustrious producing/mixing career spanning decades working with distinguished artists such as M83, Phoenix, Beck, The Kooks, The Snuts and many more.
God Is Dead track listing:
- God Is Dead
- Wild West
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