Home News MINISTRY | unleashes trippy new DIY video for single ‘Believe Me’

MINISTRY | unleashes trippy new DIY video for single ‘Believe Me’

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Just weeks after Ministry’s latest album Moral Hygiene was added to many “best of 2021” year-end lists, including Loudwire, Consequence Of Sound, Punk News and XS Rock (where it was ranked the #1 album of the year), Al Jourgensen and co. are sharing the latest taste of the record with the new track ‘Believe Me‘ alongside a warped, psychedelic video that will have viewers questioning just what to think or feel (a clear nod to the times we are living in now).

The video is a departure from the two previously released professional videos from the album and became a total DIY effort, with each of the band members (also including drummer Roy Mayora, guitarists Cesar Soto and Monte Pittman, bassist Paul D’Amour and keyboardist John Bechdel) gearing up for their upcoming tour at home and purchasing an inexpensive green screen to contribute their parts to the performance footage, that was then melded together. Ministry hopes to encourage other artists to do the same during these difficult times when budgets are tight, and still have fun with the creative process.

Watch the video for ‘Believe Me‘ Below

Moral Hygiene is Ministry’s 15th studio album and features some of the project’s strongest and most inspired material to date. It features the creative masterwork of founder and creator Al Jourgensen who spent the pandemic pause ruminating on the new world we as a society have found ourselves in – while pondering just what we are going to do about it.

Stream Moral Hygiene here: http://nblast.de/MinistryMoralHygiene
Purchase Moral Hygiene here: https://label.nuclearblast.com/ministry-moralhygiene

The 10 tracks are a follow-up to 2018’s lauded AmeriKKKant and put forth Jourgensen’s societal manifesto and plea for civilization to get back to a set of standards that lives up to and embraces our humanity.

Previous singles have included ‘Alert Level‘ (sounding the alarm on the state society is in), ‘Good Trouble‘ (a rallying cry to fight for human rights in homage to Civil Rights leader John Lewis), ‘Disinformation‘ (the dangers of consuming mass media without critical thinking) and Search And Destroy (the unique take on The Stooges classic), the latter of which features guitar virtuoso Billy Morrison (Billy Idol/Royal Machines) who is also heavily featured on a number of songs on the album. The record also includes a collaboration with Jello Biafra (Jourgensen’s cohort in side project LARD) on ‘Sabotage Is Sex.

Ministry will debut new songs from Moral Hygiene on their upcoming US tour, kicking off March 2nd, alongside celebrating the 30th anniversary of seminal album The Mind Is A Terrible Thing To Taste. Special guests The Melvins and Corrosion Of Conformity will share the stage nightly as the tour’s special guests.

Due to overwhelming demand, Ministry added 13 new dates with the tour now running through to April 18th. The full schedule is below with tickets on sale now. For tickets and more information visit www.ministryband.com/tour

Born in 1981 in Chicago, Ministry has been the lifetime passion project of founder Al Jourgensen, considered to be the pioneer of industrial music. In its early days, Ministry was identifiable by its heavy synth-pop material in line with the new sounds and technology that were being developed in the ‘80s. Ministry’s output began with four 12” singles on Wax Trax! Records in 1981 before the first LP With Sympathy in 1983 via Arista Records

As time progressed however, so did Ministry, quickly developing a harsher, and more stylised sound that the band soon became infamous for on seminal albums Twitch (1986), The Land of Rape and Honey (1988), and The Mind Is A Terrible Thing To Taste (1989).

With the release of Psalm 69: The Way to Succeed and The Way to Suck Eggs (1992), Ministry hit an all time high in the mainstream musical realm and received its first Grammy nomination. In total, Ministry has been nominated for a Grammy award six times.

Eight more albums would follow before an indefinite break in 2013, only to be unearthed again in 2018 with AmeriKKKant, continuing to reflect Jourgensen’s views on the frightening state of society and politics. Today, Ministry continues touring and recording with the brand-new 15th studio album Moral Hygiene out now.

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